The global market for curtains and other window coverings, including blinds, drapes, and curtains, is projected to expand at an average annual rate of 4.63% from 2024 to 2032, according to a study by Fortune Business Insights.
In 2023, the market was valued at USD 13.68 billion and is expected to reach USD 20.63 billion by 2032.
Key factors contributing to market growth include the development of the construction industry and rising consumer purchasing power. Additionally, the growing popularity of modular homes is increasing demand for smart products with features such as connectivity, remote control, and voice command.
The COVID-19 pandemic in 2020 had a negative impact on the curtain market due to shop closures and disruptions in textile supply. The commercial sector was affected by restrictions on international tourism. However, manufacturers later shifted to online sales to reach a wider consumer base.
Among all types of window coverings, blinds and roller shades are the most in demand due to their affordability. In 2023, this category held the largest market share.
According to the study, North America leads the market thanks to strong marketing support and high consumer awareness. The European window covering market is expanding due to increasing awareness of environmental protection. This is boosting demand for eco-friendly products made from sustainable materials such as organic cotton, bamboo, and recycled plastic.