Season 2018 is expected to be bright! “WDS Color. Color makes the difference” – it’s the key message of this year campaign aiming to promote WDS laminated windows and doors among Ukrainians.
White metal-plastic windows cannot satisfy all design requirements of your clients. So we offer 32 lamination colors that meet the needs of the most demanding ones.
WDS Color advertising campaign starts on March 5, 2018. It spreads for TV, the Internet as well as Social media and printed materials.
TV
TV advertising will have three waves:
Spring: March 5 – April 22
Summer: May 28 – July 8
Autumn: August 27 – September 30.
Musiya, the cat we’ve met in last season’s ad campaign, states the main message.
WDS TVC will be aired on Alliance group channels such as STB, New Channel, Inter, ICTV, Ukraine, and others. Wide channel split gives coverage of the higher amount of potential clients.
Internet
The Internet is another platform for WDS promotion this year. Banner ad in Google and specialized sites will catch target audience attention in web. Context advertising is aimed to take people searching for windows to our site. Moreover, we’ll launch massive advertising campaign on Youtube and Facebook.
All these will be supported by new POS materials for lamination. New posters and flyers will serve additional tools for laminated windows sales promotion.
See you on the screen!
Have a good window season!
WDS launches new advertising campaign!
The editorial opinion may differ from the opinion of the author.
ID no: 19130
Dec 17, 2024
